This fishbone diagram (cause and effect diagram) is for a car that can't start. The causes are categorized into six main factors: measurement, people, environment, machines, methods, and materials. Duplicate and customize it to fit your needs. Ishikawa or fishbone diagram is one such diagram to detect the causes and effects of various imperfections, failures, or defects in the business. Managers mostly use the Ishikawa diagram or the cause and effect diagram as a tool in finding out the deviations that are necessary to detect for business expansion.