A PESTEL analysis is an acronym for a tool used to identify the macro (external) forces. The letters stand for Political, Economic, Social, Technological, Environmental, and Legal. The PESTLE Analysis shows that the government can intervene in banking matters whenever leaving the industry susceptible to political influence. E: Whether the economy is prospering or barely surviving during times of recession affects how much capital banks can access. S: Cultural influences such as buying behaviors and necessities affect how people see and use banking options and more. Use EdrawMax Online to create a PESTLE analysis for your organization. The free PESTLE maker comes with thousands of templates and symbols that ease creating the PESTLE diagram.