This User Persona example focuses on a user's methodology or approach to problem-solving. You want to know how a user would use or engage with a product by establishing the processes that a user would take. As a result, this User Persona example is associated with user experience (UX) and product development. A user persona is required to help guide any ideation process. A persona can assist you in understanding how a user behaves, what they encounter, and their goals. It instills empathy in your team, allowing them to focus their efforts.