Accounts, Contacts, Opportunities, Leads, Campaigns, and other Sales Cloud-related objects are included in this Salesforce ER Diagram Sales Cloud Data Model. This Salesforce ER Diagram Sales Cloud Data Model demonstrates how Salesforce data is related to one another. Different types of data (for example, employment versus enrollment) are stored in separate objects/tables and linked to the Contact. eComm's data and tool model influences how data is configured in Salesforce. Some Salesforce objects house information from various CU data sources (Campus Solutions, HRMS, Advance, and so on) after passing through master data management (MDM).