Writing a strong Statement of Purpose (SOP) for a retail role can seem daunting, but breaking the process down into these six steps will help ensure you have a clear and effective document. First, research the organization to build an understanding of its goals and objectives; Second, brainstorm ideas on how you can contribute to those goals; Third, review your experience and qualifications to identify relevant strengths on which to focus the SOP; Fourthly, draft statements about each thereof; Fifthly, arrange these statements in a logical order to create a flowchart; Finally, review and revise for accuracy before submitting.