This RSA B2B Marketing Funnel template is designed to illustrate the stages of the marketing process from awareness to retention. It shows how potential leads are moved through different levels of engagement, ultimately resulting in customer conversion and post-purchase retention. The funnel is segmented into stages such as Top of Funnel (Awareness), Middle of Funnel (Engagement), and Bottom of Funnel (Purchase/Order), providing a clear overview of strategies used at each stage, like email marketing, product demos, and retargeting ads. This template is ideal for businesses looking to visualize their marketing strategies and lead conversion process in a clear and structured way.